Tag: Marketing

Digital marketing on LinkedIn and how to implement it   Traditionally, the leading digital marketing platforms have been Facebook and Instagram. ...

Loyalty programme as a tool for building customer trust A loyalty programme is one of the main tools for customer ...

Paid B2B content: consumer benefits Marketing activities are regularly changing, not just for working with the end consumer. Approaches are ...

AI tips: how to use the potential of AI in marketing Artificial intelligence saves specialists time and energy by taking ...

Social marketing: the evolution of promotional approaches Social marketing is one of the most important advertising tools. However, the sheer ...

Account-based marketing: the key elements of an ABM strategy Account-based marketing, or ABM, combines a variety of strategies to work ...

Content marketing metrics: an overview of popular metrics In most cases, it is difficult to measure the ROI of content ...

YouTube podcasts as a way to promote audio shows Podcasting is one of the most popular forms of media. Millions ...

B2B marketing: what to consider when implementing a strategy B2B marketing is evolving rapidly, driven by technological advances and changes ...

How to work with Similarweb: features of the service Market analysis is a fundamental tool for developing a marketing strategy. ...